Breakfast in Bed with Leslie: Waking Up to the Power of Social Media

When: 10 AM – 11 AM

Where: Market Square, Antique & Design Center – Mezzanine Level Seminar Space

Summary: Featuring Leslie Carothers, The Kaleidoscope Partnership. Sponsored by Pandora de Balthazar. There’s one topic currently befuzzling the minds of designers, retailers and manufacturers everywhere: How do you measure the return on investment (ROI) of social media? Does it really work to get new sales? Secure new clients? Attract media attention? If you’re wondering whether your investment is truly paying off, join social media expert Leslie Carothers for a rousing wake-up call on social media metrics. Chock full of insight, specific tips on how to measure a program’s effectiveness, and real-world examples on how to connect the dots between sales, client acquisition and the kind of media exposure that leads to further financial opportunities, this presentation will kick off your Market and get your social media strategy on track faster than a double-shot espresso. Complimentary breakfast served.

When: 7:30 AM – 9 AM

Where: IHFC, IHFC Green Wing, 11th Floor, Ballroom A

Summary: “The 10 Things You Need to Know About Apartment Therapy”, presented by Maxwell Gillingham-Ryan. Maxwell is an interior designer, author and the founder of Apartment Therapy Media, a network of blogs devoted to helping people make their homes beautiful, organized, and healthy. Today, Apartment Therapy is the web’s leading source for all things design and the most-trafficked blog in the design space. Maxwell’s talk is a compelling history of his personal story, the humble beginnings of the brand, and a general roadmap for understanding design and the role it plays in our lives. Sponsored by IHFC and WithIt. Breakfast and Seminar are free of charge. Reservations are required by email (please see event page for email details) or www.withit.org.

Dwell Studio’s Christiane Lemieux – Growing a Business in Today’s Digital Age

When: Noon – 1:30 PM

Where: IHFC, Green Wing, 11th Floor ballroom B

Summary: Dwell Studio founder Christiane Lemieux will delve into how today’s small businesses can get ahead and compete with the big brands by being creative with the resources they have and the free technology available to everyone. The key to growing a successful business in today’s economic, digital and sonsumer-driven age with topics ranging from sourcing to marketing to media and design trends. Sponsored by IHFC and IFDA, Carolinas Chapter. $20 includes lunch. Advance registration recommended. Reservation is secured upon receipt of payment. Mail check to IHFC, Attn: Holly Allred, PO Box 828, High Point, NC 27261. You can request a credit card authorization form via email. (Please see event page for email details)

When: 6 PM – 10 PM

Where: IHFC, Green Wing, 11th Floor International Ballroom

Summary: Each Fall Market, we induct industry leaders into the American Furniture Hall of Fame, the furniture industry’s highest honor. Cocktail reception begins at 6pm, dinner at 6:45pm. Tickets are $125 a piece. To purchase tickets, please call 336.882.5900 or purchase online at www.furniturehalloffame.com

ASFD Pinnacle Awards Banquet

When: 6 PM – 9:30 PM

Where: IHFC, Green Wing, 11th Floor ballroom

Summary: Winners in 16 home furnishings categories will be presented by Furniture/Today and Guest Retailers at the 16th Annual ASFD furniture design awards dinner. For more information: info@asfd.com or www.asfd.com

When: 9 AM – 10 AM

Where: IHFC, Green Wing, 11th Floor ballroom B

Summary: In 2011, consumers can know as much about your products as your sales staff before they step foot inside your store. Your business survival depends on creative and inexpensive initiatives for you to leapfrog past the competition and grab the spotlight. Do you know how to break through the clutter and capture your customers’ attention? Fortunately, a virtually limitless supply of new technologies, tools and networks are available. Social Media Strategist, Julia Rosien, will help “demystify” some of the more exciting new technologies like location-based marketing and social media marketing. It’s not rocket science but it is the smartest way to get and keep your competitive edge. “If you’re not doing business online, you’re just not doing business…” ~ Julia Rosien. Complimentary Continental Breakfast Provided. No reservation needed.

When: 9 AM – 10 AM

Where: IHFC, Green Wing, 11th Floor ballroom B

Summary: The editorial team from Home Accents Today spends each High Point Market seeking out all the latest product styles and trends. Editor in Chief Jenny Heinzen York leads this exclusive review of the hottest trends from the October 2011 show. Complementary pastries and coffee provided. No reservation needed.

Courtyard Cookout

When: 7 PM – 9 PM

Where: Market Square, Market Square Courtyard

Summary: Pull up a chair and kick back under the stars and join us for our traditional Market cookout. Connect with colleagues enjoy food, drinks and live entertainment on the last night of Market!