10 Things I Learned About Blogging from Apartment Therapy at the WithIt Educational Breakfast at High Point Market

Maxwell Gillingham-Ryan, Co-Founder / CEO of Apartment Therapy Presenting to Withit at High Point Market

Thanks to long time twitter friend Julia Rosien, who just happens to be the Withit 2012 President, I attended the WithIt Educational Breakfast at High Point Market this morning featuring keynote speaker Maxwell Gillingham-Ryan of Apartment Therapy.

For those of you who may not know . . . Apartment Therapy is one of, if not THE, top design blog. They receive 7 million unique visitors per month (PER MONTH!), their reader base is 59% women, and they currently have 18 full time and 170 freelance design bloggers that contribute to their success!

Maxwell Gillingham-Ryan’s presentation “10 Things You Need to Know about Apartment Therapy” shared Maxwell’s personal philosophy and and the mission that has changed the way millions approach creating a home. Regardless of whether you’re a renter or own your own home Maxwell says that “your home is a path not a place.” He went on to share the “Design’s purpose is beyond “stuff” it’s how you, your family and friends feel in your home.”

10 Things I Learned About Blogging from Apartment Therapy at the WithIt Educational Breakfast at High Point Market

  1. Have a mission.
  2. Know your purpose.
  3. Be a resource.
  4. Collaborate with guest bloggers.
  5. Share your passions online and off.
  6. Know your blog’s “prime time” – the better you know your readers the more your can offer them information they crave when they are hungry for it.
  7. Visit your readers blogs and participate in their success. Comment, share and celebrate!
  8. Paths are often blurry. Your success comes from knowledge of yourself and knowing where you excel.
  9. Don’t be afraid to put people in the rooms when taking photography of your projects.
  10. Environment affects learning – make sure your blog is the right environment for your readers.

What did you learn from Maxwell’s Presentation?

How will it change the way you connect with and build your community?

Follow Apartment Therapy on Twitter and show them how much you like them on Facebook!

Be sure to enter Apartment Therapy’s Room for Color Contest!

Business Blogs: Inspiration to Grow Your Audience

After reading over Social Media Examiner’s post on the 10 Top Business Blogs and Why They Are Successful – it made me curious as to what business blogs the leaders in the Piedmont Triad enjoy and why you think they are successful.

We each have different needs as it relates to our professions – but we all have one thing in common when it comes to blogging . . . we want to provide relevant content for our readers and hope that they connect with us and continue to come back and comment.

Some of the best ways to learn how to improve your own business blog is to be a devoted reader of other blogs. It could be a plugin that you discover that could be the missing ingredient, a layout or theme that catches your eye or simply a style of writing that really inspires you.

Here are a few links for inspiration to grow your business blog awareness and your eventually your audience.

The 50 best business blogs – Times Online

Small Business Blogs – Forbes.com Best of the Web

Top 10 Business Blogs for Women | Little Pink Book

Top Business and Entrepreneurship Blogs

Top 10 Business Blogs to Bookmark


What are your favorite business blogs to read? Why?

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